Maximize Your Online Awareness on Social Media

Maximize Your Online Awareness on Social Media

Taking advantage of all the social media platforms, such as Facebook, Twitter, and Google+ just to name a few, can equate to building tremendous revenue streams for your business whether you are a small startup or large venture.

Social media includes paid, but also opportunities for free advertising, so why not take full advantage of it?

How To Improve Your Online Awareness

Want to learn how to grow your audience 3x larger than what you could with traditional media ads? Below are some tips for making quite the social media appearance:

Maximizing Social Awareness | Blueprint

Start With What You Know

This means that if you know the basic guidelines for Facebook or Twitter, start advertising your business on those sites. All it takes is that one viewer to see a unique ad or content on their timeline to share, follow, like, or retweet to get your business noticed by their 3Fs: Family, Friends, and Followers.

Being social does not cost a thing, unless you would like to go further.

How Far Would You Like To Go? 

There’s always room to go bigger on social media. Make it happen by taking a risk and investing a few dollars to “Boost Post” on Facebook, which means posts will appear higher in the News Feed, so there’s a better chance your audience will see it.

Now I’m not saying that you have to boost every post, just do it ever so often to grow your audience’s awareness about your business. This helps you ease your way into the online marketing world, and if you do it right, will give you a successful online appearance.

Also, Facebook has a neat tool that helps you track all your social activity called “Insight”. It will track your likes, shares, and how many people are viewing your content.

Ask for Help!

There are so many marketing agencies in Atlanta that are willing to help, but none are top notch like Blueprint! Call me biased, but Blueprint is a great digital marketing agency in the metro Atlanta area that has talented professionals to help you with all your online marketing needs.

Having an agency that will plan out your online strategy and tactics will leave you with little to no stress. We will take care of everything, so that you can focus on running your business.

Whether you’re a pro or rookie to social media, there’s always room to build and better the online awareness for your business.


By: Solita Owens
  • Samantha Torres

    Good look at the basics just for getting started. Definitely true that business owners can make social media work for them at no additional cost, other than their time.

  • Naima

    Great article Soleta! Social media is very important when it comes to improving company’s online presence and brand awareness.

  • Joshua Bains

    Everyone has to start somewhere, and now you can, too.

  • Patrick Price

    If you wan’t to grow as a company and succeed, social media is a must! You can’t appeal to the large amount of online/mobile users without using social media. Love the article Soletia! Great read!

  • Elizabeth Weaver

    Go BIG or go HOME! The opportunities are endless when it comes to social media. Great post, Soletia!

  • Jeff Cline

    Definitely a great place to build an audience for your brand and service. Just like a garden if you put the effort into social (or hire a great local social media marketing firm) you can quickly grow both your brand and your customer base.

  • Adam Baxter

    Great tips, Soletia! Facebook in particular has some great tools for maximizing social media effectiveness.

  • Emily Fogarty

    Great thoughts! Social media is an excellent tool for virtually any business to get its product or service out to potential consumers. By growing your brand socially, you can essentially build out how you want your company to appear on a more “human” level. You can really put as much or as little into your social campaign, realizing that your level of effort (or money) will reflect in your return.

  • Social media used to be in the “nice to have” column for businesses. Now, it is a “must have.” Social media is one of the pillars of modern marketing along with SEO and PPC. This post gives businesses a good overview to get started. Thanks!