Blog

4 Reasons Your Site Is Important for Local Search

November 29, 2017 By: Blueprint

Although many consumers are relying on social media to learn more about your company, your website is still a critical component for new sales. In a recent Capital One survey of 400 small businesses, 44% of them don’t have a company website. Of those that do, a little over half of them were mobile-friendly. With […]

3 Ways to Increase Enrollment with Digital Marketing

November 15, 2017 By: Blueprint

Private school marketing is no easy feat, as it requires time, resources, and money that isn’t always readily available. Although traditional marketing through brochures and attending local events can still work, promoting your school online is the fastest way to get more students. If keeping a low budget is a primary concern for you, you […]

What You Need to Know about Facebook Watch

November 8, 2017 By: Blueprint

In early September 2017, Facebook opened the flood gates for users to access original video content on its Watch tab. Available through the mobile app, desktop site, and TV apps, this new feature enables Facebook users to subscribe to a video series and watch on their own time. If you’re interested in being a content […]

4 Reasons Content Marketing and SEO Strategy Go Hand in Hand

November 1, 2017 By: Blueprint

When done right and in combination with a solid SEO strategy, content marketing can be the lynchpin  to an accelerated pipeline. If you work with an Atlanta SEO company, you’ll quickly find out that these two efforts are like PB&J in the marketing world. You simply can’t have one without the other, and they blend […]

4 Traditional Private School Marketing Methods That Just Don’t Work Anymore

October 25, 2017 By: Blueprint

Traditional marketing methods are proving to be less effective for private schools. The old philosophy of casting a wide net of exposure falls short in a technology-saturated market.  Here are four traditional private school marketing methods that will leave you with an empty budget and low enrollment. Neglected Mailers  People are finding ways to reduce their use of paper, and marketing is no exception. Emailed receipts and digital […]