What Your Brand Colors Say About Your Company

February 12, 2018 By: Blueprint

What’s the first thing that comes to mind when people think of your brand? More than likely, it’s your company’s logo! Whether intentional or not, its colors have a huge bearing on your customer’s opinions. That’s why you must choose brand colors that will positively impact their emotions. An Atlanta web design company can help you choose what colors are best for your brand.   Read on to find […]

6 Social Media Changes You’ll See in 2018

By: Blueprint

Social media is one of the most effective ways to expand your reach, connect with your target audience, and grow your business. That’s why brands are getting smarter at targeting their content and messages to drive traffic. Just like any technology, social media is always changing, and you need to stay up-to-date with these innovations so you can stay current. Let […]

Your Checklist to Designing Shareable Infographics

February 7, 2018 By: Blueprint

Did you know that an infographic is 30 times more likely to be read than a full-length article? Not to mention, they are 3 times more likely to be shared on social media than other types of content. With statistics like that, marketers should be considering how to create more infographics for their audience.   Crafting an effective and eye-catching infographic is harder than […]

4 Reasons Your Site Is Important for Local Search

November 29, 2017 By: Blueprint

Although many consumers are relying on social media to learn more about your company, your website is still a critical component for new sales. In a recent Capital One survey of 400 small businesses, 44% of them don’t have a company website. Of those that do, a little over half of them were mobile-friendly. With […]

3 Ways to Increase Enrollment with Digital Marketing

November 15, 2017 By: Blueprint

Private school marketing is no easy feat, as it requires time, resources, and money that isn’t always readily available. Although traditional marketing through brochures and attending local events can still work, promoting your school online is the fastest way to get more students. If keeping a low budget is a primary concern for you, you […]