Google Ad Words Settings and their Vital Importance. More often times than not, PPC account managers and specialists tend to launch Google Ad Campaigns without triple checking the campaign settings. This mistake comes as a result of various reasons; the campaign settings are taken for granted, the ad group is copied over and so one […]
Do The Settings Really Matter?
December 12th, 2012 by KwasiBroad Modified Match Types – The Pros and Cons
November 28th, 2012 by KwasiIt is not surprising that Google decided to relax its tight rules on match types recently. This move was not only relieving for internet marketing firms and companies, but also for local business owners as well. If you have no clue what match types are, you are in luck, I would be writing a full […]
3 Things You Can Do To Improve Google Ad Rank
November 14th, 2012 by KwasiImproving and Increasing Adrank So you set up your google ad campaign and after sometime, your ads are not showing or have very low ad positions. There are a few things you can do to change this situation. Eventually, these steps can help increase your Quality Score too, which would boost your ad positions or […]