Many business owners will tell you that the best way to understand your customers is to put yourself in their shoes. This is the case for both your physical operations and your online presence. For example, if you operate a retail store, you should take a walk through the aisles and experience what it’s like […]
The Most Important Website Design Elements for Getting New Customers
January 23rd, 2017 by BlueprintCollaborating on a Website Design for Your Business
December 6th, 2016 by BlueprintDesigning a website for your business is an important part of attracting new customers. Savvy business owners turn to website designers to help them bring their vision for their company in the digital space to life. However, there is often a disconnect between website designers and their clients. Here are some potential areas for a […]
More Than Meets the Eye: What Good Website Design Can Do for Your Business
November 17th, 2016 by BlueprintThere are many important elements to consider when planning your company’s website. Incorporating your logo, choosing the right color palette, and creating engaging graphics are all vital pieces of website design. You may be inclined to try to design your website yourself but an experienced Atlanta web design company can do more to support your […]
Boost your Conversion Rate by adding User Flows to your Design Process
July 6th, 2016 by Bryce ThorsonConceptualizing and designing the user experience of a site or app can be a challenging part of the project for any web design project. Without proper planning and processes, you’re bound to run into trouble at a later phase. This leaves you having to stitch together concepts, ultimately leading to frail UX foundation and a […]
Web Engineering: Absolving the ‘Gap’ Between Development and Design
June 29th, 2016 by Kendall FearsAll too often people speak of web developers and web designers as if they were in two completely different camps — the designer as the architect and the developer as the construction worker. But building websites is more integrated than this model suggests. The “great divide” that exists between development and design is a mirage […]