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3D Architectural Modeling and Animation

October 24, 2013 By Blueprint Digital

3D modeling and animation gets me excited. There are few things I enjoy more than churning out a really cool 3D render. I like to think it’s the artist in me, but it probably has more to do with nerding out on the computer than exercising my inner Picasso. One of the best areas to work in 3D is in...

The Field Monitor

October 17, 2013 By Blueprint Digital

For a video guy, having a way to reference filmed material while on the field is a incredibly convenient. It makes me shudder to think that, once upon a time, this convenience was a luxury not easily obtained. But, luckily for me, the lcd screens that allow you to instantly review shots and reference earlier material are standard for most...

Animating Logos

October 17, 2013 By Blueprint Digital

Animating logos is one of the more interesting aspects of what I do here at Blueprint. It isn’t as difficult, from a technical perspective, as creating a full-fledged animated explainer video, but from a creative perspective, it is a major challenge. One of the bigger difficulties is avoiding repetition. With animation, it can at times be a huge temptation to...

Blog Post Writing

October 15, 2013 By Blueprint Digital

Before I started working at Blueprint, I thought I knew the proper way to write blog posts. In my time here, I have discovered some tips to serve as guidelines for writing blogs. T.M.I. (Too Much Information): My biggest struggle with writing is I am wordy. Writing well-written articles and sure they are not too long is difficult for some....

Jib Talk

October 11, 2013 By Blueprint Digital

Every now and again, in video, there comes a time when your arm and tripod just can’t reach the height of the shot you need. That’s where the Jib comes in. Its a relatively quick and easy set-up as well as a relatively easy to use camera crane that really helps you reach new heights. Its a really a mini...

Local Search SEO Strategies in 2013

October 8, 2013 By Blueprint Digital

The moz.com Local Search Ranking Factor Survey Moz.com, announced their annual local search ranking factor survey this summer. In a moz blog post, David Mihm provided a preliminary summary of the survey in a pie chart (not shown.) http://moz.com/blog/local-search-ranking-factors-2013, August 7th, 2013. The Over –Arching Results Are Summarized As Follows: ~67% (Each of the first 4 factors are weighted equally...

Twitter Bootstrap: Pros & Cons

October 6, 2013 By Blueprint Digital

Last week, I wrote “More Useful Tools in Web Development” where I discussed some tools that I recently found to be useful in my development process. Today, I will focus more on Twitter Bootstrap and share my thoughts as a front end web developer on this framework. Overview Bootstrap was developed by Twitter. Bootstrap 3 was recently released in August...

Video Composition

October 4, 2013 By Blueprint Digital

Something I have been working on recently is improving the composition of the videos I create. Due to the fact I work on animation and live-action videos almost equally this has presented a unique learning opportunity, and also a challenge. For animation, keeping scene composition in mind has to be maintained from the point of view of raw implementation. What...

6 Steps of User Experience Part 1

October 3, 2013 By Blueprint Digital

User Experience is a topic I have covered in other blogs but I recently read the book “The Elements of User Experience” by Jesse James Garrett and found out that I was really only scratching the surface. Garrett breaks down the overall process of designing for user experience into 6 pieces that flow together. Using these 6 checkpoints can ensure...