Creative Leeway

A couple of weeks ago, I was given an assignment to design a client’s blog. Being my fifth week of work as an intern, this will be my first full-length project. I’ve been given a lot of leeway with it, as it’s more creative of a medium than other websites I’ve been a part of designing. That creative freedom was both exciting and daunting.

Luckily, the client sent us a few links of other blog pages that she liked. At least I had a jumping off point. But after designing the wireframe, my process slowed a bit. There’s a lot that goes into the design of a web page (maybe even more than I had expected). I didn’t quite know where to start. What font and color should the title be? Should the blog posts be centered or left aligned? What options should I put on the side bar? These questions barely scraped the surface for me. We don’t use templates at our company (thankfully) so every step is another decision to be made.

Finally I learned to just jump in. Instead of trying to plan the entire blog page in my head, I began executing each decision I thought about, and then going from there. It’s become much easier since that point. Now the process is flowing more naturally as I watch my thoughts come to life on the screen.