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Search Engine Optimization

How Local Businesses Can Compete with Large Brands Using SEO

August 30, 2017 By Blueprint Digital

Does the thought of your local business competing with large brands’ marketing seems outlandish? Think again. Working with an experienced Atlanta SEO company can give you the upper hand. They have firsthand experience when it comes to achieving premier keyword rankings and attracting local online customers to your business. Read these tips if you want your marketing efforts to stand...

Maximize Local Traffic and Revenue with Citation Optimization

August 23, 2017 By Blueprint Digital

Local businesses can take advantage of popular directors that let you claim and edit citations or company information. To do this, you will first need to verify that you are the legitimate owner of a business. You’ll go through automated verification platforms or traditional offline communication channels. Here’s how to bring in more traffic and revenue by optimizing citations. Google...

Technical, On-Page SEO For Local Businesses Pt. 2

August 16, 2017 By Blueprint Digital

To drive more relevant consumers to your business’s website, it’s important to work with an experienced Atlanta SEO company that understands the complexities associated with technical, on-page optimization. Understanding SEO will help your business appear more often and higher on Google search engine results pages (SERPs) and other major search engines. In addition, you’ll increase online conversions by ensuring that...

Technical, On-Page SEO For Local Businesses Pt. 1

August 9, 2017 By Blueprint Digital

Technical SEO refers to how a business’s website is structured for search engine crawlers to identify and pull content as quickly as possible. More than 50% of SEO success is determined by how well the crawlers can: Recognize the purpose of a website Understand how content is allocated and organized within a website Extrapolate content back to online consumers Working...

4 Things to Look for in an SEO Company

July 28, 2017 By Blueprint Digital

If you are a business, small or large, you have most likely realized by now that everything is becoming digitalized. Consumers are increasingly turning away from browsing and buying for products and services in person, and instead they are turning to the internet for their searches and purchases. Is your company’s website being listed at the top of search results...

Why a Successful SEO Campaign is Worth the Wait

May 24, 2017 By Blueprint Digital

Search engine optimization (SEO) is the process of maximizing the number of visitors to a website by ensuring that the site appears high on the list of results returned by a search engine. To create a successful SEO campaign, you need to work with an experienced Atlanta SEO company who can help you create an online destination that’s so compelling, you are...

How to Use SEO to Optimize Your Website for Millennials

May 23, 2017 By Blueprint Digital

Within the next few years, Millennials will comprise of roughly half of the United States workforce. What this means for local businesses is that our traditional forms of marketing, adverting, and selling are going to change based on how Millennials respond to content, as well as convert into online customers. Millennials have different expectations and standards for marketing than past...

3 Ways to Shape Your Content to Speak to Millennials

May 23, 2017 By Blueprint Digital

Millennials represent the largest population size in the history of the United States, comprising of over 92 million people. In 2017, the majority of Millennials are now between the ages of 25 and 31 years old. They are independent consumers who, for the most part, have a direct source of income.

How Split Testing Can Help You Send the Right Message to Millennials

May 23, 2017 By Blueprint Digital

Ensuring that you can maximize the opportunity presented with new leads derived from various digital channels is based on your ability to conduct A/B testing. Generating leads from social media, creating segmented e-mails that contain catchy subject lines, and running automated paid campaigns are not guaranteed solutions for achieving success or increasing online revenue. Working with an experienced Atlanta SEO...