February 4, 2015
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By Blueprint Digital
Inbound marketing is a lovely thing, but it’s typically slow to yield results. This is particularly true if your company provides a service that potential clients may not fully understand, and therefore not realize they want. Web design is one of those things that potential clients often don’t really understand. They may think it’s as simple as cobbling together a...
January 21, 2015
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By Blueprint Digital
Last year, I wrote a short post about the somewhat “newness” of 4K TV’s and their rise to popularity. 8K TV’s are still new to most of us, as we have yet to own a 4K TV, and now we hear 8K TV’s are starting to roll out? What’s the big deal! Essentially, big is the deal. With 4K resolution...
January 9, 2015
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By Blueprint Digital
You have probably been handed hundreds of business cards, but how many of those cards do you still hang onto? What saved those cards from being recycled and housed in your wallet or purse instead of in some landfill? Perhaps you were intrigued by the person that handed you their card or the service on the card. Chances are...
October 29, 2014
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By Blueprint Digital
In the world of search marketing, there’s one particular experience that many small businesses share. Their branded website is stuck on the second or third page of Google’s organic search results and has failed to create any financial return. So, like many others, the company goes to an SEO agency to receive the expertise and results they need. But after...
April 11, 2014
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By Blueprint Digital
I have noticed, between my personal social media accounts and the social that I manage at Blueprint that the time of the day that I post affects how much traction the post receives. Yes, there are other factors, such as the quality of the post that affect this, but the timing does have a noticeable effect. I have come across...
April 3, 2014
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By Blueprint Digital
I use both Blender and After Effects extensively in most of the animation projects I work on. Fortunately they work fairly well together thanks to an awesome Blender addon. I wouldn’t call it full integration, but it is easy to use and reliable. Since After Effects’ 3D capabilities are somewhat limited, I usually prefer to use Blender for anything that...
March 28, 2014
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By Blueprint Digital
E-Commerce has a tendency to over look using social media because its not seen as a market for directly selling products. This is true, however, proper use of social media and blog posts can indirectly increase sales to your e-Commerce site. 5 things that social media will do for your e-commerce business 1. Build Brand Personality Every company, from the...
March 21, 2014
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By Blueprint Digital
Lately I have found myself wondering more and more who is actually using all these social media sites. Most of marketing comes down to matching a target market with an audience of the desired demographic. To better market these sites, I looked at all the demographic data I have gathered from the accounts that I manage and the results were...
March 20, 2014
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By Blueprint Digital
Over the past few years, new 4k televisions are growing in popularity and slowly becoming less expensive. But what exactly does ‘4k’ mean? 4k refers to the amount of horizontal pixels that the TV is capable of displaying, which is exactly 4096. Compare that to current HD standards, which is only 1920 horizontal pixels, you can see that 4k doubles...
March 9, 2014
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By Blueprint Digital
The title of this post is a bit too broad, a bit too abstract. Maybe, it is even confusing. But, let me tell you what I mean. I have a very dear to me friend, an older lady Mrs. J, who for decades said no to technology. Then, she bought a computer; and then, she objected to smart phones. Few...