In the world of search marketing, there’s one particular experience that many small businesses share. Their branded website is stuck on the second or third page of Google’s organic search results and has failed to create any financial return. So, like many others, the company goes to an SEO agency to receive the expertise and results they need. But after...
Since the first day of Kindergarten, everyone is taught a variety of rules that allow us to effectively communicate through writing. We are taught rules on the correct use of grammar, proper formatting, spelling and punctuation in order for our articles and essays to make sense to those who read it. And, while the majority of these rules should be...
In order to find a particular company’s website, meta data optimization remains an important consideration for search strategists. A website that has not optimized its title tags, URL structure and headers is similar to a person not carrying their ID with them. When asked for identification, such a person is left without any credible means of conveying and proving whom...
If you’ve noticed a drop in your website’s temperature recently don’t immediately blame the frosty nights of fall. It could be due to another change to the online climate, as the latest update to Penguin was released last Friday night. This is the sixth rendition of Penguin that has hit the market since the initial release in 2012, with the...
Google’s new search algorithm patent named “TV Rank” stands to change the way marketers relate to potential consumers. Filed in June 2011 and granted September 2014, the patent is described as a “way to enhance user search results on a device, based on what a user may be watching in proximity.” Google of course uses a variety of signals to...
It’s incredible how many business owners pay tens of thousands of dollars for an aesthetically pleasing website, only to be left scratching their heads wondering, “Why am I not getting any new customers?” As the owner of your company, your new website has a tremendous amount of attractive images, contains brief elements of onsite optimization and even has a few...
The news broke yesterday that Google+, after years of holding the line on requiring real names, is now allowing fake names to be used on the social media platform. This is a huge change for Google+, something that Google commented on in their Google+ post about the news: “When we launched Google+ over three years ago, we had a lot...
I have noticed, between my personal social media accounts and the social that I manage at Blueprint that the time of the day that I post affects how much traction the post receives. Yes, there are other factors, such as the quality of the post that affect this, but the timing does have a noticeable effect. I have come across...
It’s no surprise that people are often skeptical about Search Engine Optimization companies. With skepticism comes the question, “What makes SEO different with Blueprint?” I answer this question time and time again! Luckily, it’s not hard to expound upon the distinction. For starters, Blueprint is a US-based firm that does not outsource any of its services abroad. With a main...
Blueprint, the premiere Web Design Company in Atlanta, is pleased to announce the launch of the company’s new website: www.eclipsewebmedia.com. Our developers and marketing team have worked long and hard for what we now believe is a better online representation of the company’s branding and service offerings. When you visit www.eclipsewebmedia.com you will see that we have a brand new...
