E-Commerce SEO
In recent years, there has been a shift from shopping at physical storefronts to online shopping as consumers avoid everyday inconveniences such as driving and check-out lines. Today, consumers spend more than $1.5 million every 30 seconds on e-commerce websites. These businesses often depend completely on their sites to drive sales, making search engine visibility crucial. Because these sites typically have more pages to showcase multiple product lines and designs, it can be more difficult to raise overall site rankings — that’s where E-Commerce SEO comes in.
What is E-Commerce SEO?
E-Commerce SEO helps your business acquire customers by optimizing your site to increase product and page rankings so that they will appear in search engine result pages. Because search engines like Google index sites based on relevance and penalize duplicate content, it is important to ensure that product or page descriptions are unique and match specific industry keywords. This strengthens your authority and helps you reach your target audience.
E-Commerce SEO is key for any company striving to acquire and retain customers. Optimizing your page based on current search and consumer behavior trends will promote user engagement with your site, improve conversion rates, and increase your bottom line.
Our E-Commerce SEO Services
Blueprint’s E-Commerce SEO professionals strategically plan and implement custom campaigns to help your business expand its digital reach. We conduct extensive research on your business, industry keyphrases, as well as your competitors so that we can fully understand your audience’s needs and consumer behavior. Our E-Commerce SEO experts then optimize your site’s product pages, descriptions, and other meta-information to drive traffic to your site, leading to conversions.
High quality content is the basis of any effective E-Commerce SEO campaign. Our specialists will help ensure that your product pages include compelling, original descriptions that attract customers and rank in top search engines. Our talented video team can help you create stunning product videos, voice-overs, and other multimedia content to encourage user engagement and boost sales.
Blueprint is unique because we can provide a fully integrated E-Commerce SEO campaign. Our team’s diverse skillset allows us to complement our SEO efforts with comprehensive social media strategy, analytics, mobile optimization, and paid search tactics.
If you are interested in improving your company’s online visibility and raising your ROI, contact Blueprint today and speak with one of our E-Commerce SEO consultants!
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Meet The Team
Chris has over a decade of experience in SEO + Data-driven marketing. Outside of work, you'll find him climbing, mtn biking, and exploring Maine.
STRENGTHS
- SEO
- Digital Strategy
- Analytics
Chris S
SEO Director
Nathan founded Blueprint in 2007 with a passion for marketing, leadership, and growing organizations. He enjoys family, travel, and sharing his faith around the world.
STRENGTHS
- Digital Strategy
- Creative
- Business Development
Nathan
CEO + Founder
Brian has been with Blueprint for five plus years. In his free time, he enjoys reading, cooking, and reading about cooking
STRENGTHS
- Paid Search
- Paid Social
- Analytics
Brian
Lead Ads Strategist
Isaiah was fascinated by advertising when trying to promote his band in 2016, eventually bringing him to Blueprint. Outside of work he’s passionate about his faith, fitness, and family.
STRENGTHS
- Account Success
- Digital Strategy
- SEO
Isaiah
VP of Accounts
Jake has been a marketer for 10 years, and with Blueprint since 2016. Outside of work he enjoys playing music, traveling abroad, and spending time with family.
STRENGTHS
- Digital Strategy
- Paid Media
- Website CRO
Jake
VP of Operations
Prior to being an SEO specialist, Patrick used to work as a network administrator. He loves spending time in the gym but values family time above all.
STRENGTHS
- Link Building
- Local SEO
- International SEO
Patrick
SEO Specialist
Reid has been a part of the Blueprint Team since 2023. His favorite activities include hiking local trails, exploring national parks, and playing disc golf with his family and friends.
STRENGTHS
- Account Management
- Facebook Ads
- SEO
Reid
Account Manager
Since joining Blueprint in 2021, Chris has thrived on a team focused on being “Humble, Hungry & Smart”. At home, he’s happily outnumbered by his wife, four daughters, and a female German shepherd.
STRENGTHS
- Web Development
- Marketing Automations
- AI-Augmented Workflows
Chris L
Director of Technology
With 8+ years of project managing experience, Paige’s true passion lies in bringing clients’ creative projects and campaigns to life. Outside of work, you can find her coaching dance or enjoying the Arizona sunshine with her husband and pup.
STRENGTHS
- Project Management
- Website Management
- Email Strategy
Paige
Director of Production
Before we build strategy, we want to know exactly what a business needs their campaigns to accomplish. This laser-focus on results is why our campaigns are successful.
STRENGTHS
- SEO Content
- Email Content
- Organic Social
Arianne
Content Strategist
Kevin has over 30-years experience leading creative at the executive level, managed multi-brand marketing systems, and helped teams launch work at enterprise scale.
STRENGTHS
- Creative Strategy
- Website Design
- Business Development
Kevin
Creative Director
