PPC for Home and Commercial Service Companies

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Blueprint Digital helps home and commercial service companies like pest control and water restoration businesses reach more local customers and grow profitably. Our PPC for home services strategies are built to help you appear at the top of search results, drive qualified leads, and turn clicks into booked jobs that grow your business.

CONNECT WITH BLUEPRINT FREE CAMPAIGN REVIEW

Paid Advertising for Local Service Companies

Generate Quality Leads and Boost Conversions

Google Search Ads

Appear at the top when customers search for services in your area. Our Google Search campaigns drive qualified calls and form submissions that turn into booked jobs.

Local Service Ads (LSAs)

Get verified and reach customers ready to hire. LSAs generate warm, high-intent leads through Google’s pay-per-lead program for home and commercial service providers.

Performance Max Campaigns

Expand your visibility across Google Search, Maps, YouTube, Display, and Gmail. We use AI-driven optimization to reach more local customers and increase your leads efficiently.

Retargeting

Stay connected with potential customers who visited your site but didn’t book. Our retargeting campaigns bring them back and help convert interest into action.

Google Display Ads

Build awareness with homeowners and property managers. We design eye-catching display campaigns that keep your business visible across popular websites and drive steady traffic.

Meta Ads

Reach your local audience where they spend their time. Our Meta campaigns promote your services, highlight reviews, and turn engagement into reliable new business.

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  • Spending on ads but not seeing results?
  • Getting clicks that don’t convert into leads?
  • Unsure which campaigns are driving calls?
  • Tired of wasting budget on the wrong keywords?
  • Not showing up above your competitors on Google?
  • Struggling to measure your true ROI?

CASE STUDIES

Celebrating Our Best Work

Corporate Speaking

72%

increase in leads generated

80%

YoY traffic growth

# 1

rank for executive communication training

β€œThey’ve really taken the time to know what makes our niche B2B company so special. We get reliable monthly reports and we know we can ask questions to get clarity on the SEO metrics. We’re really happy with our traffic growth. It’s been fantastic working with Blueprint.” - Meagan Perry, Marketing Manager

Bail Bonds

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Top 3

rankings in local pack across 8 locations

430%

in organic traffic after 1 year

80,000+

inbound calls driven in 6 months

"Blueprint is an incredible partner for our Atlanta Bail Bond Offices. They have helped our Google pins and website hit all time highs with online visibility. We are grateful for the team and excellence they bring to our campaigns."

Executive Leadership

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$ 1.5M+

one year PPC revenue

1,300%

increase in organic visibility

300%

monthly budget growth

"Blueprint has been an invaluable partner for our corporate solutions division. Their team consistently listens to our evolving needs, adapting campaigns to ensure they align with our goals. Over the years, their Google Ads campaigns have provided us with a steady stream of high-quality leads, which have helped us establish strong, lasting partnerships with new clients. The collaborative and flexible approach that Blueprint offers has been key to our growth and success in the digital marketing space."

Ready to Dominate Online and Grow Your Business?

Schedule Discovery Call – Chat with Blueprint about your marketing goals.
Learn how we can help and get your questions answered.

Free Campaign Review – Request a review of your SEO, Google Ads, or
Meta Ads campaign, and receive free personalized recommendations.

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Our Team

Get to know our elite team with a combined 70+ years of digital marketing experience

Nathan

Nathan

CEO

Nathan founded Blueprint in 2007 with a passion for marketing, leadership, and growing organizations.Β  He enjoys family, travel, and sharing his faith around the world.

Specialist in..

  • Digital Strategy
  • Creative
  • Business Development
Patrick

Patrick

SEO Specialist

Prior to being an SEO specialist, Patrick used to work as a network administrator. He loves spending time in the gym but values family time above all.

Specialist in..

  • Link Building
  • Local SEO
  • International SEO
Reid

Reid

Account Manager

Reid has been a part of the Blueprint Team since 2023. His favorite activities include hiking local trails, exploring national parks, and playing disc golf with his family and friends.

Specialist in..

  • Account Management
  • Facebook Ads
  • SEO
Chris L

Chris L

Web Developer & Email Strategist

Since joining Blueprint in 2021, Chris has thrived on a team focused on being β€œHumble, Hungry & Smart”. At home, he’s happily outnumbered by his wife, four daughters, and a female German shepherd.

Specialist in..

  • Web Development
  • Email Strategy
  • Active Campaign
Paige

Paige

Email Strategist & Project Manager

With 6+ years of project managing experience, Paige’s true passion lies in bringing clients’ creative projects and campaigns to life. Outside of work, you can find her coaching dance to high school athletes or enjoying the Arizona sunshine on a patio with her husband and husky.

Specialist in..

  • Email Strategy
  • Active Campaign
  • Project Management
Brian

Brian

Lead Ads Strategist

Brian has been with Blueprint for 5+ years. In his free time he enjoys reading, cooking, and reading about cooking.

Specialist in..

  • Paid Search
  • Paid Social
  • Analytics
Chris S

Chris S

Director of SEO

Chris has over a decade of experience in SEO and a passion for data-driven marketing. Outside of work you can find him rock climbing, mountain biking, and exploring the coast of Maine with his family.

Specialist in..

  • SEO
  • Digital Strategy
  • Analytics
Isaiah

Isaiah

VP of Accounts

Isaiah was fascinated by advertising when trying to promote his band in 2016,Β  eventually bringing him to Blueprint. Outside of work he’s passionate about his faith, fitness, and family.

Specialist in..

  • Account Success
  • Digital Strategy
  • SEO
Jake

Jake

VP of Operations

Jake has been a marketer for 10 years, and with Blueprint since 2016. Outside of work he enjoys playing music, traveling abroad, and spending time with family.

Specialist in..

  • Digital Strategy
  • Paid Media
  • Website CRO
Arianne

Arianne

Content Strategist

"Before we build strategy, we want to know exactly what a business needs their campaigns to accomplish. This laser-focus on results is why our campaigns are successful."

Specialist in..

  • SEO Content
  • Email Content
  • Organic Social
Danny

Danny

Account Executive

Danny fell in love with digital marketing while growing his personal brand in 2015, which lead him to Blueprint. Outside of work, he spends his time on family, faith, and finance.

Specialist in..

  • Account Success
  • Digital Strategy
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Home Services PPC FAQs

- What is PPC for home services?

PPC for home services uses paid search and display ads to help businesses like pest control and water restoration companies attract local customers ready to book.

- How does PPC help service businesses grow?

PPC campaigns reach potential customers the moment they search for your services. It drives high-intent leads quickly and helps you control your marketing spend.

- How much should I spend on PPC for home services?

Budgets vary by location and competition. We help you determine an investment that aligns with your goals and delivers measurable returns.

- What platforms work best for PPC in home services?

Google Ads and Local Service Ads are the most effective for local visibility, while social ads on Facebook or Instagram help build brand awareness.

- How do I know if my PPC campaign is working?

We track performance across every channel β€” from clicks and form fills to calls and booked jobs β€” so you can see real ROI from your campaigns.

- Can I run PPC and SEO together?

Yes. SEO builds long-term visibility, and PPC drives immediate results. Running both together gives your business full coverage in search results.

Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise
Drive Local Growth with Blueprint’s PPC Expertise

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The Importance of SEO for B2B Lead Generation & Business

  SEO, or Search Engine Optimization, is a set of strategies and practices designed to enhance a website’s visibility in search engine results. It involves optimizing various aspects of a websiteβ€”content, keywords, technical elementsβ€”to ensure it ranks higher on search engine results pages (SERPs). The importance of SEO for B2B goes beyond simply increasing traffic. […]

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Chat With Blueprint About PPC and Digital Marketing

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