Viral Marketing & SEO for Local Startup

At Blueprint, we pride ourselves in being much more than a standard web development company.  Our goal is to partner with our clients in order to see them achieve their online marketing goals.  This is especially exciting when a client presents a unique product that is extremely marketable.  Such was the case with Rapha Stone.

The online marketing of this fantastic product line has been overwhelmingly successful.  Rapha Stone began only last year and already ranks in the top 10 Google positions for many industry keywords.  The key to success was leveraging the appeal of their product alongside advanced organic SEO efforts.  They now rank #3 for “flexible stone veneer”; #10 for “flexible slate veneer”; and #9 for “flexible stone”.  Check back soon to see increased rankings as these efforts are still very new!

One exciting development was a blog post that highlighted flexible stone veneer on a SmartCar.  Although Rapha Stone itself was not responsible for this creative marketing, it was fortunate enough to be the recipient of viral marketing and resultant inbound links.  Traffic skyrocketed as people were amazed at the capabilities of this ingenuous product.

As Rapha Stone moves forward and looks to become the industry leader, they’ve set a clear strategy that prioritizes SEO supplemented by email marketing, viral applications, and frequent trade shows.

If you have a start up company and are looking for a fantastic website that combines aesthetics and functionality, contact us today!  We would love to serve as your web design firm.
Email: info@eclipsewebmedia.com  | Phone: 770.685.1225