At Blueprint we’ve been digging into the new Search GPT, and it’s been fascinating to see how differences between it and Google search could shake up our industry. Google’s still the go-to with its established algorithms and familiar ranking factors, but Search GPT brings some game with AI-driven responses that feel more conversational and context-aware. […]

  SEO, or Search Engine Optimization, is a set of strategies and practices designed to enhance a website’s visibility in search engine results. It involves optimizing various aspects of a website—content, keywords, technical elements—to ensure it ranks higher on search engine results pages (SERPs). The importance of SEO for B2B goes beyond simply increasing traffic. […]

Are you a small business owner looking to get started with search engine optimization (SEO)? If not, it could keep you alive against online competitors for organic search. Being a business owner can be tough, but you must adapt to the changes to stay relevant. Let an Atlanta SEO company help you!   Read on to find out some helpful tips of how SEO can benefit your business.   What is SEO?   Keyword research, copywriting, […]

The new year likely means a new marketing budget. It’s important that you determine the total possible spend to achieve the goals for the new year. An Atlanta SEO company can help you achieve this goal.  This guide will help you understand how SEO changed in 2017 and what challenges you’re likely to face in the year to come.  Retrospection and Goal Setting   Your first step is […]

When it comes to creating SEO content that drives traffic to your website, it’s important to understand the two audiences you are serving: search engines and consumers. Ten years ago, SEO success largely revolved around achieving top keyword rankings in Google to attract online consumers to a website. Today, there are far more channels consumers […]