Every smart business understands the importance of investing time and energy in providing superior customer service. When your customers aren’t satisfied with the experience your company offers, it can quickly get out of hand considering the number of potential consumers that can be affected through social media. According to research conducted by Zendesk, 95 percent […]

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When it comes to Millennials and their online shopping preferences, websites that provide a seamless, transparent experience can reap the rewards that come from attracting the largest demographic in the history of the United States. This concept raises an interesting point for businesses that are interested in developing social media and SEO campaigns meant to […]

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With the recent success we’ve had with Facebook advertising for our clients, we wanted to take a look back on the past decade and then predict where we think it’s going next. What do you think the future holds for Facebook Advertising? Let us know in the comments or join the conversation on Twitter @whyblueprint!

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Using social media as a marketing platform may have originated with B2C enterprises, but these days having a strategy for social media marketing in Atlanta and beyond is essential for both B2C and B2B operations alike. While there are some commonalities in the way that both business models incorporate social media into their digital marketing […]

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The 2016 holiday season has proven to be a gift giving spectacular for social media users, with announcements from all major social media networks: Twitter, Facebook, Instagram, and Snapchat. Most of these announcements turned out to be “new” features already available on other social media platforms and this trend raises an important question for users, […]

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